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William Gural



Will Gural is an Associate of Apax Digital. He joined Apax Partners in 2018 and is currently based in New York. His Apax deal experience includes MetaMetrics and Prove. 

Prior to joining Apax Partners, Will was an Associate at Notch Partners, a private equity consultancy where he worked closely with C-level business leaders to identify unique angles on private equity transactions and generate proprietary investment theses and deal ideas.

Will holds a BA in Business Economics from Brown University. 

Living our values

“Technology now touches every industry, and in this role we’re constantly challenged to learn new themes, trends, and verticals. I’m humbled by the wealth of knowledge possessed by the entrepreneurs we work with, and believe it’s our responsibility to earn a seat at their table. I’ve been lucky to never have been the best athlete or student in the group as it necessitated constant improvement.  At Apax, I again find myself surrounded by talented people who inspire me to constantly learn, adapt, and grow.” 

Contact information

+1 212 753 6300


New York

William's Story

Prior to Apax, Will began his career balancing a role in PE consulting while playing professional lacrosse. When he started to spend his time at practice talking to the club President about the league’s business model instead of breaking a sweat, he knew it was time to pursue a new challenge. He was drawn to Apax by the team-first, collaborative culture. Will values engaging with ambitious CEOs and colleagues who bring expertise, passion, and thoughtfulness to their jobs.