Digital Expertise

Our digital group invests in businesses that derive the vast majority of their revenues directly from online and/or digital activities, delivered via a computer or mobile connected device.  We back management to build market leading businesses.  Our digital group, comprised of executives and operators from leading online companies such as Priceline and Orbitz,  leverages its collective experience as operators and entrepreneurs to provide real-world solutions and support to portfolio companies. Capabilities include expertise in site monetisation, conversion, multivariate testing, search engine marketing and data architecture.  In combination with a proven track record in transformative M&A, and access to our deep global network of online executives (as advisers or board members), Apax has been able to support management teams to advance market leaders in the online personal finance, automotive sales, gaming and real estate sectors, amongst many others. Our digital investments include Bankrate, Dealer, King Digital Entertainment, Soufun, Trader Canada and Auto Trader.  

The team: Digital Expertise

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Digital Expertise team

Our Operational Excellence practice

Be it devising a new mobile strategy, testing the sales effectiveness of a new website or cutting procurement costs, Apax has world class talent on offer so that management is not left facing these challenges alone. The Operational Excellence team is on hand to help drive value.

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Digital Expertise investments

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